Beneficiaries of the campaign “CLOSE TO THE PEOPLE, CLOSE TO THE ENVIRONMENT”
Beneficiaries of the campaign “CLOSE TO THE PEOPLE, CLOSE TO THE ENVIRONMENT”
Bucharest, September 1, 2010 – The campaign “Close to the people, close to the environment” initiated by the Environ Association got to the end with the support of 15 companies and associations and natural persons who have donated goods and services. The beneficiaries of the humanitarian campaign are the inhabitants of Dorohoi town, badly affected by the July floods.
The mobilisation was carried out by electronic, audio and video means in order to protect the environment by avoiding paper consumption
Bucharest, September 1, 2010 – The campaign “Close to the people, close to the environment” initiated by the ENVIRON Association got to the end with the support of 15 companies and associations and natural persons who have donated goods and services. The beneficiaries of the humanitarian campaign are the inhabitants of Dorohoi town, badly affected by the July floods.
“Fortunately, bank, telephony and leasing companies have promptly responded to our appeal, joining our partners and the founding members of ENVIRON. Using the local infrastructure of our Association, during a month, we have collected food, clothing, footwear and beds, domestic appliances and medicines. I was glad to see that our partners’ professionalism in the commercial environment could also be seen during the campaign, both among employees, as well as in the efficient distribution of reliefs”, says Andrei Orban, ENVIRON President, who has coordinated the teams in Bucharest, Cluj and Bacau, but also the call center made available for such purpose.
In the first phase of the campaign – that of mobilising our partners – the Association has exclusively used electronic communication means, in order to avoid paper consumption: newsletters, social medial channels, SMS etc. Then, we concluded a partnership with Radio Bucuresti and a TV spot.
Another novel element was the fact that we consulted local partners in order to identify the needs of affected persons. Thus, REMAT Holding donated 20 cookers, 20 washing machines and 20 combined refrigerators to most affected families in Dorohoi. The same degree of involvement was seen in Societatea Romana de Salvare and the Bucharest-Ilfov Ambulance Service (SABIF) whose doctors accompanied the caravan making available free medical consultations for the victims.
The ENVIRON Association made available the trucks used for transporting the reliefs. The campaign “Close to the people, close to the environment” shall continue during the following months, in order to meet the requirements of various families in the area affected by the floods.
The campaign is supported by SNRB (the National Battery Recycling System), Salvati Delta si Dunarea, Societatea de Salvare din Bucuresti, Ecosophia, Bucharest – Ilfov Ambulance Service, the Excellence Centre for Sustainable Development (CEDD), Remat Holding, Bank of Cyprus, Leaseplan, Volksbank Leasing and by members of the Environ Association such as: Asesoft Distribution, Domo Retail, Singer Romania, ABN Systems, Global Expedition SRL, Cosmote.
###
About ENVIRON: The ENVIRON Association was established in 2007. The ENVIRON Association has developed an inherent efficient waste electrical and electronic equipment (WEEE) take-over and recovery system in compliance with the legislation in force and with the goals of the National Waste Management Strategy and the National Waste Management Plan, subject to a permanent optimization of the operating costs.
The Environ Association is an organization is open both for manufacturers who want to adhere as members, as well as for those who want to conclude a responsibility transfer contract without becoming members.
